Credential® :: News
PRESS RELEASE
January 8, 2009

Credential appoints Doce Tomic as President & CEO

Vancouver, BCThe Credential Financial Inc. (Credential) Board of Directors has named Doce Tomic as the company's President and Chief Executive Officer.

With over 20 years financial services experience, Mr. Tomic brings a deep understanding of the industry. His career includes 15 years at Royal Bank of Canada (RBC) in Vancouver and Toronto which led to appointments as President and CEO of Action Direct, Director of National RBC Investments, and National Head of Wealth Management. In this latter role, he was responsible for leadership of the Private Counsel, Private Trust, Private Banking, Dominion Securities, and Action Direct businesses within RBC, collectively overseeing $150 billion in assets and more than 3,500 people.

For the past several years, Tomic served as Chief Operating Officer of Wellington West Capital and President of Wellington West Asset Management in Winnipeg. Most recently, he was President of Ticoon Technology, a privately-held Canadian technology firm in Toronto.

“Doce brings significant investment experience to Credential,” says Bob Hague, Chair of the Credential Board of Directors. “From his early start as an investment advisor and then branch manager, coupled with his executive experience in wealth management, Doce is well positioned to lead Credential’s growth going forward.”

Tomic sees significant opportunities for credit unions and Credential. “Credit unions are focused on building strong wealth management offerings,” says Tomic. “Credential is uniquely qualified to help credit unions compete for business and increase both share of wallet and market share.”

A native Vancouverite, Tomic returns to the West Coast after many years in Toronto. He joined Credential on January 1, 2009.

About Credential Financial Inc. – Credential Financial is the national wealth management distribution company of the Canadian credit union system. Offering a full suite of financial products and services, Credential and its member companies (Credential Asset Management, Credential Securities, Credential Direct, and Credential Insurance Services) provide superior investment and insurance advice to investors.

For more information, please contact:
Carolyn Lefebvre, Director, Corporate Communications
Credential Financial Inc.
604.714.3960  
mediarelations@credential.com